Mixed-media mosaic, South Africa

Integrated is a mosaic

Integrated campaigns are essential to building businesses and reaching consumers with a unified voice; you get to tell a story across different media types, using the strength of each to create a richer brand picture and generate more audience engagement.

Here are some examples of my most effective integrated work. Each integrated campaign generated results that were well beyond what was expected. A few even won some awards. However, it’s the results that always matter most.